Running a profitable online business requires you to invest in careful planning, establish clear goals and most importantly, adopt a customer-centric approach to business. This is all the more important since the average time your online business has to attract customers and successfully conduct transactions is limited. Hence, the question: how do you increase traffic

In order to run a successful eCommerce business, entrepreneurs need to understand what type of experience the modern customer seeks when shopping on the internet and how this can be delivered by them. When shopping online, many customers exercise more caution due to factors such as uncertainty about the quality of product/service, security and privacy