Acquiring new customers requires a well-planned strategy in order to apply efforts in the right direction. Before designing your online customer acquisition strategy, ask yourself these questions: is your product/service ready to cater to needs of new customers? Do you have a reliable online support system to facilitate new users? Will the experience be good
For any business, getting new customers is as important as retaining old ones. Think about the number of people who visit your website on a daily basis. More than half of them are likely to never come back or try to interact with you regarding your products and services. This is why it is imperative
In order to understand your customers, the phrase “walk in the customer’s’ shoes” comes in handy. In the last few years, several innovative tools and techniques have been developed to analyze the behavior of online customers. Live Chat is one of the best ways to learn what online visitors landing on your website want, resulting
One of the biggest challenges for businesses is to collect customer feedback. Most customers find it a hassle to fill out surveys, since they include too many questions or are sometimes too confusing. What is the best way to gather feedback online in order to understand what your customers want? Using new channels and techniques
The basic principles of communication you promote within your organization and the way you interact with customers is responsible for strengthening your relationship with them and ensuring customer loyalty. Having a comprehensive communication strategy for different channels is crucial for better interaction. In this regard, understanding the needs and expectations of customers is the first
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