A well planned marketing strategy is an important aspect that new businesses focus upon. While this is essential for a new company, a well-thought out public relations plan can help your new business grow by fostering goodwill with prospective customers. Designing a PR campaign involves a combination of various activities, for instance using media effectively […]
Customers value the businesses which offer a differentiating customer experience. Since the point of entry in an e-store till the departure, for customers the most appealing thing is how they are treated by the CSRs. The shopping experience on an e-store is only rated good when the arrival of customers is acknowledged and they are […]
With the advancements in technology, online customers are becoming more and more demanding with every passing day. This is the reason why eCommerce entrepreneurs are faced with the challenge of making their websites more appealing for modern day customers. While several factors are important, customer service remains the primary element impacting the reputation of the […]
Health and fitness are a major concern as more and more people are seeking professional help to adopt a healthy lifestyle. IHRSA published a Global Report which revealed that the health club industry in 2014 generated $84 billion in revenue worldwide as more than 180,000 clubs attracted 144.7 million members. This clearly indicates the growth […]
Purchasing a car is an important decision and customers tend to conduct thorough research online before making a final choice. With so many available options, auto dealerships constantly need to implement new strategies in order to attract potential customers and stay ahead of the competition. Just like any other business, for those in the auto […]
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