2021 was the year of change and it had an immense impact on shaping consumer behavior. Based on the changes, businesses needed new marketing strategies to keep up with the changes that happened at an unprecedented pace. Not every brand was able to cope with the evolution of digital media and how people consume it.
The holiday season is here and like previous years, it is going to be extremely busy. While it can be difficult for customers to choose the perfect gift for their loved ones, it is even more difficult for customer service personnel to handle all the influx. The holiday season is a make or break time
The holiday season is just around the corner and it’s time to gear your business to get more sales. Businesses can take this opportunity to acquire new customers, make the relationship with old customers stronger and make more sales. With the right marketing strategies and planning you can take your business to the next level
Small businesses often find it challenging when trying to market themselves. Effective marketing fuels your business by making people aware of your products and service. The need for creative marketing is something that almost every small business understands, but it is sometimes difficult to know where to start. It is not an arduous task, but
We often see some logos, listen to names of some products and we immediately recognize the name of the brand. This recognition of a brand in which a prospective customer can recall its product or services is called brand awareness. A lot of effort goes into making a brand recognizable and memorable. For small businesses,
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