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TOP WAYS FOR SMALL BUSINESSES TO BOOST BRAND AWARENESS

TOP WAYS FOR SMALL BUSINESSES TO BOOST BRAND AWARENESS

We often see some logos, listen to names of some products and we immediately recognize the name of the brand. This recognition of a brand in which a prospective customer can recall its product or services is called brand awareness. A lot of effort goes into making a brand recognizable and memorable. For small businesses,

SMART STRATEGIES TO GENERATE MORE LEADS

SMART STRATEGIES TO GENERATE MORE LEADS

In this digital era, the website is the focal point of business activity. If someone wants to search for your business, they will look for it in a search engine. It shows how essential it is to have a user-friendly website. To get more leads and convert them into sales, you first need to have

ESSENTIALS OF ONLINE PRODUCT MARKETING

ESSENTIALS OF ONLINE PRODUCT MARKETING

The world has shifted to online in the past decade and the shift was rapid especially during the pandemic because businesses were struggling due to lockdowns. This transformation has benefitted businesses which applied the right strategies. Online marketing is a powerful way to grow business but there are different tools like PPC, SEO, content marketing,

4 SIMPLE WAYS TO ENGAGE YOUR CUSTOMERS

4 SIMPLE WAYS TO ENGAGE YOUR CUSTOMERS

Since the advent of social media and internet marketing, the entire idea of customer engagement has changed. Now businesses are focusing on attracting new customers and retaining the old ones by engaging them through stories, talks, sessions, and everything that can help address customers’ needs and concerns. No business can survive if they cannot effectively

EFFECTIVE TIPS TO IMPROVE CUSTOMER SUPPORT QUALITY

EFFECTIVE TIPS TO IMPROVE CUSTOMER SUPPORT QUALITY

Customer support is the pillar on which the foundation of every business rests. The quality of customer support is fundamental for success in the current business world when most businesses are switching to e-commerce. You cannot survive in the present and post-covid environment if the quality of your customer service is not up-to-the-mark. The concept

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