eCommerce
Tips for Retaining the Attention of Your Online Customers
With so many different choices available to modern consumers, it has become a challenge to retain the attention of online customers. How do businesses keep customers interested in their product or service? How do they prevent the customer from leaving their website for a competitor? What are some of the key elements to customer retention
How to Reduce Shopping Cart Abandonment on Your Website
Worried about the increased shopping cart abandonment rate on your website? Are you being left by your online customers? Quite a few entrepreneurs and online businesses are concerned about this problem and unsure on how to tackle it. Businesses frequently wonder if this abandonment can be curtailed and if so, then how? Firms need to
Tips for Increasing Online Conversions
Customer conversion rate is an important index to measure online business performance. It basically shows how much of the traffic generated by a business is converted into customers. For an e-commerce website, the first phase to business optimization is creating sufficient traffic, i.e the visitors coming to your website. Online advertisement, web referrals and search
Personalizing the Online Shopping Experience
Continuous improvement and growth are vital for any business to survive in a highly competitive environment. Organizations regularly innovate and reinvent themselves to get ahead from the competition. While the conventional competition merely relied on low costs and low prices, businesses now increasingly differentiate and rely on customer relations to get ahead. Entrepreneurs operating in
5 Tips for Effectively Dealing with Customer Complaints
A good salesperson realizes the importance of effective communication in order to make a sale and satisfy customer complaints. Various customers have different attitudes, needs and negotiation styles. Some customers are more demanding verbally, while others might be more introverted. Just as a good salesman relies on effective communication and understanding customer needs to make
