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Business

How to Enhance Every Step of Customer Buying Cycle

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Posted 1 week ago
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how to improve your online buying process

The Customer Buying Cycle (CBC) is a progression of the consumer journey from the initial phase of identifying the need for a certain product/service to post purchase. Understanding CBC is important for businesses wanting to provide the best outcome to prospects through the entire customer journey. Generally, it is a five point trail consisting of […]

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How to Attract More Customers this Holiday Season

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Posted 1 month ago
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Attract More Customers This Holiday Season

Holiday season is one of the busiest and most profitable time for majority of businesses. Everyone wants to celebrate and give each other meaningful gifts. As people hunt for the perfect gift items, businesses need to identify how to attract as many customers as possible and maximize their ROI. There are numerous ways in which […]

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How Multilingual Live Chat Can Help Your Business

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Posted 2 months ago
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multilingual support

Live Chat has enabled businesses to instantly talk to online visitors and generate more leads while enhancing online visitor experience. Online shoppers these days are quickly getting accustomed to the assistance offered to them via live chat, along with the time-efficient, round the clock availability of chat agents to help make purchase decisions. For businesses […]

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How to Promote your Brand using Social Media

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Posted 3 months ago
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Businesses can no longer ignore social media as it is constantly being used to promote products, engage online customers and strengthen brand image. Owing to the new market trends and constant technological evolution, a strong social media presence has become an important component for business success. Most consumers today compare brands online on different social […]

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Why Marketing, Sales and Support Departments need to Collaborate

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Posted 4 months ago
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Collaboration

For a business to thrive among competitors, there has to be collaboration among its core departments, namely marketing, sales and customer support. While the marketing department runs campaigns to attract customers and pitch ideas, the sales team closes the deal and support department works on retaining those customers. Their common goal is to attain, retain […]

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