Over a relatively short period, e-commerce has become a dedicated revenue stream for many small and medium-sized businesses. Despite the uptick in online shopping, retailers still face numerous issues when trying to deliver a smooth consumer journey. These challenges include but are not limited to: slow loading times, uninspiring website designs, unscheduled downtimes and crashes,
Amidst the shopping lists and travel plans, the holiday season provides a golden opportunity to deliver unforgettable customer experiences. For businesses in the retail sector, it all comes down to careful planning and well-executed customer support practices. Multiple teams within an organization must work in synchronization to ensure a rewarding customer experience for all. The
A faltering brand image can be readily identified by the following: ❏ When the brand is incapable of generating customer loyalty for the business. ❏ When the employees are unable to promote the brand’s unique selling propositions (USPs) consistently. ❏ When the company fails to attract and hold on to high-caliber employees. ❏ When other
Putting your content on the internet is only the first step towards showcasing the products and service offered by your business. Even though the relevant content is up on the website, you still need to make sure that the right kind of online visitor is viewing it. The benefits of having higher engagement means that
Do you remember where you last bought your clothes from? How about where you purchased your latest mobile phone from? What makes the shopping experience truly unforgettable? Some consumers say it has to do with how the product is packaged, while others will insist it is the store’s ambiance that creates a lasting impression. Despite
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