A well planned marketing strategy is an important aspect that new businesses focus upon. While this is essential for a new company, a well-thought out public relations plan can help your new business grow by fostering goodwill with prospective customers. Designing a PR campaign involves a combination of various activities, for instance using media effectively […]
Customers value the businesses which offer a differentiating customer experience. Since the point of entry in an e-store till the departure, for customers the most appealing thing is how they are treated by the CSRs. The shopping experience on an e-store is only rated good when the arrival of customers is acknowledged and they are […]
The hotel industry is becoming increasingly competitive with a number of options available to travelers. While location and price pay a pivotal role in the customer buying decision, superior customer experience is integral to the hotel business. With a large percentage of people searching and booking hotels online, adding a chat feature to the hotel […]
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